United Associates is a South Korean AI Edtech venture company specializing in AI-driven personalized English learning solutions. Based on technology co-developed with the AI Research Institute (KEAI) of KAIST (Korea Advanced Institute of Science and Technology), our flagship product, "Ella School," is an AI avatar-based platform that offers 1:1 English tutoring, enabling users to practice and enhance their English skills anytime and anywhere. The platform incorporates the curriculum based on the International Baccalaureate (IB), CEFR, CCSS (Common Core State Standard), emphasizing immersive, real-world English conversations to bolster global communication competencies. "Ella School" has been successfully commercialized in both B2B and B2C markets within South Korea, with plans for global expansion by December 2024.